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The Susan Koman Foundation for Breast Cancer Prevention and Treatment is a non-profit organization focusing on the elimination of breast cancer. In the past few years, the organization has been holding a three-day 60-meter walk called “Susan G. Komen 3-Days”, which aims to raise funds for breast cancer in the United States and raise awareness of prevention. This year, thousands of walking participants connected their Facebook accounts through EPC Gen 2 RFID tags to share their experience with friends and family.
The RFID solution is provided by cloud technology company Qnectus, which is headquartered in Newark, Delaware, with offices in Boston and New York City. So far, the plan has been used for three-day activities in Boston, Cleveland, Chicago and Detroit.
The program includes several sites. Each site is equipped with a laptop, a rugged RFID reader and antenna. When pedestrians pass by, each station reads the tag and transmits the ID number of the tag to a cloud server via a mobile 4G connection, where the data is connected to Facebook. Each site is equipped with a GPS module to provide real-time site location and operation information.
When the participants arrive at the event site, the staff will give each an Alien ALN-9640 Squiggle high-frequency EPC Gen 2 RFID tag, which is pasted on a card with a picture printed on it and covered with a moisture-proof plastic sleeve. This plastic sleeve is tied to a cord and can be hung around the neck. The tripod antenna makes the tag’s readable range very wide.
Almost all participants choose to wear an RFID card. Interaction with social networks requires a tablet connected to a ThingMagic USB reader. Participants scan the RFID tag, enter the username and password, and log in to facebook.
At the start of the event, Impinj’s Speedway Revolution readers were installed, including 4 Impinj access ports and a double-panel tripod-mounted antenna. Once the tag is read, the tag code is sent to the Qnectus backend server, where the Qnectus software system associates the code with the individual’s facebook account and publishes the activity information on the personal homepage. Participants only need to go through the antenna to post information on their Facebook page, telling everyone that they are participating in this walking activity and their efforts to help eliminate this disease, such as posting a message: “Today I started A 60-meter walking journey! Three days to make my contribution to the elimination of breast cancer!”
Although the system is currently only used to connect to Facebook pages, Qnectus’s software reads RFID tags, allowing users to observe the number and time of participants passing the start and end points. Qnectus plans to expand the RFID application, hoping that the system can track the location of event participants to improve traffic and emergency services.
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