Frontier RFID traceability software management system realizes animal husbandry management innovation
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In November 2014, a three-person team of experts from the Ministry of Agriculture conducted a one-day certification audit of the “Food Quality and Safety Management Standard” for Shanghai Frontier Animal Health Co., Ltd. (hereinafter referred to as “Frontier”). The expert group On-site inspection was carried out on the company’s raw material warehouse, production site, technological process, finished product warehouse, quality control, sample retention and traceability verification, and a sampling inspection was carried out on the company’s quality and safety management related documents and records.
This expert group has inspected a number of enterprises in Shanghai, and through a comprehensive review of Frontier’s software and hardware, intelligent workshops, refined management, and orderly processes, “the expert group has a very easy experience and completed it in the shortest time. Acceptance.” General Manager Yang Liang said. The expert group fully affirmed Frontal’s highly intelligent management model, and Frontal also successfully passed the certification and acceptance of the Ministry of Agriculture’s “feed quality and safety management standard enterprise”.
Frontier is a high-tech enterprise focusing on the research, development, production and sales of animal nutrition and animal health products. Multivitamins (standard formulas include five series and 26 varieties of general, livestock, poultry, aquatic products and pets) are the company’s strategic products. . In 2014, the company’s total revenue was close to 200 million yuan, and the output exceeded 4,000 tons. Its comprehensive strength currently ranks among the top three in the animal husbandry multivitamin segment.
Yang Liang graduated from Jiangxi Agricultural University. Before founding Frontier, he worked for the world’s top 500 pharmaceutical companies Sanofi in France and Bayer in Germany, where he was responsible for sales in China for more than ten years.
Frontier was established in 2004. In July of that year, Frontier multivitamin products were launched in China. In 2006, Frontier became one of the top ten manufacturers of multivitamins in China.
In 2009, Frontier planned to buy land and build a factory in Fengjing, Jinshan, Shanghai (in 2011, the new factory was officially put into operation, and Frontier’s revenue reached the 100 million yuan mark in that year.); In 2010, the new factory started construction , that year’s sales reached the 100 million yuan mark.
“Frontier’s core competitiveness is diverse, not concentrated in one aspect, from hardware to software, Frontier is intensively engaged in the multivitamin industry.” Yang Liang said. In terms of hardware, Frontier has invested more than 60 million yuan to build a modern standard workshop of 11,000 square meters, a quality inspection center and an office building.
Taking the multivitamin production workshop as an example, the main workshop is 34 meters high. The production process is vertically progressive from top to bottom. The whole process starts from the raw material silo until the finished product exits the assembly line. The whole process adopts a closed automatic production pipeline. The central control room conducts automatic operations, and only the raw material entering the silo and the finished product exiting line are the manual intervention operation points. The annual design capacity of this line is as high as 15,000 tons.
Intelligent management—
SCT traceability software management system
In 2011, Frontier officially launched the “SCT Traceability Software Management System”, which integrates Frontline’s more than ten years of production and management experience and the current popular Internet of Things technology. Frontline has independent intellectual property rights. “We are the first company in the feed industry to use such a highly automated system,” said Chu Shenqiang, deputy general manager of Frontier.
The SCT system uses advanced radio frequency technology (RFID).RFIDNamely electronic label, it is an automatic identification technology, which can identify multiple labels at the same time. Frontal combines this technology with production software system and ERP management system, and applies it in the whole production process of the company, so that the whole process can be automatically Records, establish an accurate and reliable information database, realize the information management of the whole process of procurement, production, quality inspection, storage, transportation and sales, and provide reliable technical guarantee for product process traceability.
The system is mainly composed of three parts, advanced Siemens PLC (Programmable Logic Controller) and RFID technology, visual digital workshop and three-dimensional warehouse management, and whole-process controllable quality traceability system. “Everyone who visited Frontier felt that Frontier was like an IT company after learning about the SCT system,” said Chu Shenqiang.
The SCT system has several major features. It is automatically connected with ERP, and the processing, packaging, warehousing, and quality control links of SCT and ERP procurement, technology, and sales links realize data exchange and seamless connection. It is a software specially designed for the production of multivitamins, with high-precision sensors, providing higher weighing accuracy; electronic locks are checked, if the information obtained by RFID does not match, the electronic locks are in a closed state and cannot be fed.
It allows all vitamins to be fed into the silo. It can ensure that all raw materials in the factory use RFID technology, raw material warehouse, input the received raw material information into the smart card, raw material feeding area, and use RFID and terminal to confirm raw materials. It can realize data overall management, exchange SCT and ERP data, backup each other, and organically combine relevant processing data, which can realize full traceability and recall, production historical data analysis, and enterprise-level database management.
The SCT system has been in operation for more than 3 years and has achieved remarkable results. The production capacity is greatly improved, the labor cost is greatly reduced, and there are only 4 workers in the huge production workshop; accurate process management, 100% traceability, product quality is greatly improved, and customer complaints are greatly reduced.
SCT makes Frontier highly automated, which greatly improves the production efficiency of the factory, and has increasingly become the company’s core competitiveness.
Expert Reviews
Perseverance of “animal nutrition leader”
Shanghai Frontier successfully got rid of the temptation of diversification in the start-up period and focused on the research and development and production of animal nutrition and animal health products. market status.
The successful development of Shanghai Frontier Co., Ltd. first lies in the selection and focus of business fields. The company is positioned in the field of “animal nutrition”, and its core product is multivitamins for animals. The company analyzes the development trend of the domestic and foreign aquaculture industry, subdivides the nutritional needs of vitamins in different growth stages of different animals, and carefully designs different series of formulas for different market needs. Focusing on specific areas and continuously investing, Frontier has established a top three market position in the industry.
Frontier is actively introducing the latest information management system. Frontier started the “SCT software control traceability system”, took the lead in adopting the advanced wireless radio frequency identification technology (RFID), and combined this technology with the ERP management system, and applied it in the company’s production process, realizing procurement, production, and quality inspection. , storage, transportation, and sales process management, thus realizing the informatization of the whole process from procurement to after-sales service.
Frontier Corporation integrates the scientific research resources of colleges and universities and establishes the “Frontier Training Center”. This is both an internal training institution and an external open platform, providing customers with technical consultation, production guidance, and sales training, allowing customers to fully share the implementation experience of “feed quality and safety management standards”. The training center is not only conducive to the company’s talent training, but also becomes an important window for the company’s brand communication.
In order to realize the informatization and modernization of management, Frontier company recruits excellent talents. It has successively absorbed doctors and masters with professional backgrounds in animal nutrition, veterinary medicine and biochemistry. Through the joining of these high-quality innovative talents, an excellent team with pioneering and innovative spirit has been established. The company also conducts industry-university-research cooperation with relevant universities to carry out comprehensive and in-depth product application technology research.
It is worth mentioning that Frontline’s orientation towards diversification strategy in the development process. From the market environment, there is no lack of temptation from diversified development. Many companies will encounter various temptations not only in the early stage of their business, but also after the success of the startup. Frontier made timely assessments in the early stage of development, analyzed its own strengths and weaknesses and industry characteristics, and resolutely got rid of diversification attempts, doing what it did and not doing it, positioning and establishing the brand image of “the leader in animal nutrition”. Now, in order to meet the market demand, Frontier has developed SCT2.0 version and launched mobile APP software to promote informatization and intelligent management. It is upgrading from a product manufacturer to a customer problem solution provider to achieve new breakthroughs in the new environment. And development.
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