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In the era of the booming Internet, online shopping has entered an important part of people’s daily lives, and more and more cosmetics e-commerce companies have emerged. The dazzling array of cosmetics differs in price by a hundredfold due to different brands and origins. The huge profit margins and profits have made cosmetics the hardest hit area for counterfeit and inferior products. On the other hand, under the e-commerce model of agency distribution, it is difficult to control the circulation of products in the market. Due to factors such as low e-commerce threshold and strong secrecy, the agency sales of cosmetics are varied, and the quality cannot be guaranteed. It not only affects the brand image of the product itself, but also causes significant loss of profit to the dealers acting as agents.
As cosmetics are a necessity of daily life, the scale of my country’s cosmetics market has exceeded 300 billion, and the industry CAGR is as high as 9.1%. According to statistics, the size of my country’s cosmetics market in 2015 was 315.6 billion yuan, and my country became the world’s second largest consumer of cosmetics after the United States. In the past five years, the CAGR (compound annual growth rate) of my country’s cosmetics industry is 9.1%, which is much higher than the global average CAGR of 4.1%. It is estimated that in 2019, the market size of my country’s cosmetics industry will reach 490.6 billion yuan.
In addition, due to the continuous innovation of the modern industry, the products of most cosmetics companies on the market are becoming more novel and diverse. The abundance of product lines also brings a lot of trouble to warehousing and picking. The traditional manual picking method can no longer meet the needs of the company.
In order to solve the above problems and achieve leap-forward development, Chuanqi Intelligent proposes the following solutions for reference
1. Apply NFC fragile anti-transfer labels to the single product, and stick it to the product or packaging opening. Due to the variety of cosmetics, single product packaging is also diverse. It is recommended to use shrink-fit products when the label cannot be used. Paste on the indentation. Each NFC fragile anti-transfer tag has a globally unique ID number and cannot be counterfeited or tampered with. The NFC fragile anti-transfer label can achieve the effect of tearing and destroying, and it cannot be transferred twice. It can fully realize the information management of product production statistics, circulation traceability, and sales data;
2. Adopt UHF electronic tags to be affixed to the bulky packaging box of the whole box, which can realize the management of product entry and exit, and the problem of warehouse inventory;
3. The shipper and the warehouse use handheld computers to query and track the goods;
4. Inquiries by couriers and consumer terminals can be read by NFC mobile phone settings. (No NFC mobile phone can use audio card reader elf for temporary replacement)
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