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Let’s introduce the application of the golf club’s visual card, including the project plan, and the project background. The golf club uses the visual membership card and the visual card reader, combined with the Friends Internet Technology CRM, to make the visual card members at the front desk. get better performance.
Project Background
The golf course is built on the mountain, and the natural environment is very good. The first 18 holes are located on the flat ground of the valley, and the fairway extends westward along the hillside; the last 18 holes are located in the north of the valley, generally at the height of the mountain.
Due to the characteristics of the terrain, the fairways are ups and downs, varied and interesting. The course, co-designed by John Jacobs, chose to take the route of high-end resorts and private clubs. For example, the bunkers will not be too deep and will not be as difficult as the courses that hold championships. However, since the fairways extend toward the mountains, most of the fairways are not flat, so it has a certain degree of difficulty, and the interest is derived from this.
The 9-hole illuminated night course surrounds the top of the mountain. It is composed of different greens and fairways in the back 18 holes.
The clubhouse is located near the 9th and 18th greens of the two courses, which is easy to access. In addition to Chinese and Western restaurants and open-air cafes offering various delicacies, the internal facilities also include wellness facilities such as steam sauna, hot and cold massage and fitness room, as well as independent VIP rooms for multi-functional banquet halls, which can also be provided for travel groups and business guests. required services.
Project proposals
Cooperation Project: Friends Internet Technology Customer Loyalty Promotion Management System – Golf Edition
Hardware: One TCP410
Rewritable cards (thick cards): 2500
Card Types: Stored Value, Weekday Golf, and Holiday Golf
In order to facilitate customers’ payment convenience and improve customer service reputation, Shanghai Golf Club adopts the rewritable card stored-value card system section of Friends Internet Technology. The initial recharge value of each card is 20,000 yuan, which can be used for consumption any time within a year. Directly deducted at the time. On the vast golf grass, Shanghai Golf also carefully plans various convenient and elegant consumer services for customers, putting customers first and providing thoughtful service. This is on the golf course, and it can be seen everywhere. This time, Shanghai Golf and Friends Internet Technology have established a long-term cooperative relationship. From card face design to software development, and the plan for printing on customer consumption cards, we have also conducted in-depth research. . Strive for better!
Only three months after the Shanghai Golf Club’s stored-value cards were issued, the amount of cards issued was not very large, but the feedback was very obvious. After playing on the golf course, customers not only praised the facilities and services on the golf course. I can’t stop talking, and I am deeply recognized and appreciated by this novel consumption card when I pay for the bill, and it can clearly display the consumption information on the card surface. A customer once said a sentence that is worth reviewing: “This is my exclusive card, and the consumption is very clear, so that there will be less unnecessary disputes between our customers and merchants, and the number is clear.” For this reason, Nansha Golf Club has released another 2,000 weekday golf cards and holiday golf cards after the National Day. It is the function that can be repeatedly written on the card surface, which can make the golf card reflect infinite high-end, and it is also convenient for Nansha Golf Club to use it again. It kills two birds with one stone.
Evaluation
Shanghai Golf Club uses the visual membership card and the visual card reader, combined with the friend internet technology CRM, to make the visual card members play better at the front desk.
The new membership card design and layout give members a new look. After adopting the Guangzhou Nuojie visual membership card, the good and advanced service not only improves the popularity of the store in the industry, but also strengthens the communication and exchange with users. When customers get a video card, they will make themselves feel honored and unique experience! It improves the troubles caused by the disunity of the original preferential system and makes the work more organized. The appearance of the visual copy card as a new technology product will inject new vitality and vitality into our Nansha Golf Club!
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