Tobacco cigarette mobile marketing inspection system solution

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one.business background

With the continuous development of information technology in the tobacco industry, tobacco monopoly sales companies in common cities across the country have successively adopted tobacco mobile marketing inspection systems. The entire system involves order collection, information analysis and forecasting, organization of cigarette production, organization of logistics, distribution and allocation, transportation and distribution, wholesale and retail, and reporting of inspections by inspectors. Through this system, a simple and easy-to-use integrated information mobile platform is provided for tobacco companies to effectively manage basic customer information, marketing materials and market dynamics, collect customer demand information, inventory, cigarette information and survey data in a timely and accurate manner, and improve customers To improve the quality of service and customer satisfaction, thereby enhancing the competitiveness and image of the company.

two. Applicable personnel:

1. Retailers: Provide mobile phone ordering cigarettes, delivery confirmation, sales reporting, information inquiry, business complaints, VIP information and other services for retail customers.

2. Business personnel: collect and report the inventory and sales of retailers, send new product information, etc. You can use SMS or GPRS to access the Internet.

3. Inspectors: Tobacco product information query (according to the spray code on the cigarette, query product and logistics information, such as cigarette production date, batch, cigarette retailer ordering information, etc., and based on this ); Monopoly license number audit (check the legality of the monopoly license number); Monopoly audit report (in the course of the audit, problems found in the process of immediate feedback and reporting).

4. Delivery personnel: delivery instructions (receive the tobacco company’s delivery instruction text messages at any time to learn about the latest delivery destinations and delivery routes); delivery upload (after delivery to retail customers, upload delivery information and confirm SMS).

three.Monopoly Market Inspection Platform

The monopoly handheld management system provides an advanced tool for monopoly inspectors. At the same time, combined with Jiehuida’s smart handheld terminal positioning technology, it improves the efficiency of tobacco internal management.

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When monopoly inspection staff visit the market daily, they can use the smart handheld platform for daily business processing. The daily processed data such as inspection records, registration and save orders, inspection records and other data can be saved in the back-end database in real time. The inspectors provide detailed information support during the on-site law enforcement, such as: the retail household’s sales records, historical case records, historical inspection records, etc. The back-end management personnel can see the results of market inspections, the content of the inspections, and the historical trajectories of related inspectors in real time through the back-end system.

Platform composition

1. Jiehuida JH-1380 Industrial Intelligent Handheld (windows mobile 6.1)

2. Mature and stable wireless network system

3. Background application system

4. Portable receipt printer (at the same time, a professional law enforcement terminal with integrated printing can be used to print documents)

Four.Function interface

1. System login

The system logs in to the system through the data of each patrolled employee, and uses various functional modules

2. Market inspection

The system can realize fuzzy query through information such as license number or store name and address, and query the detailed business, monopoly and other related information of the current patrol customer, and provide data support for market patrol personnel.

For the current customer’s sales query, the system can check the customer’s purchase from the tobacco company in this interval through the relevant date interval.

Current customers’ historical case inquiries and related detailed information, whether the case has been closed, and other information provide historical basis for law enforcement officers on the spot.

3. Investigation and evidence collection

On-site law enforcement officers can also take photos and register the cigarettes involved in the seizure of cigarettes on the spot, and transmit the photos to the back-end database in real time as one of the evidence for filing the case.

4. On-site treatment

At the scene, when monopoly law enforcement officers discover violations of laws and regulations, they can select the corresponding brands and violations through the smart handheld platform to realize the printing of relevant evidence registration and preservation slips and inspection transcripts.

5. Laws and regulations

Provide a platform for monopoly law enforcement officers to view tobacco-related laws and regulations in real time, and provide legal basis for law enforcement officers on-site law enforcement.

6. Same-day business

You can view the retail stores visited on that day and related field records.

five. Tobacco law enforcement terminal hardware:

Handheld terminal configuration module:

Basic configuration: call + WIFI + one-dimensional barcode scanning + GPRS

Optional configuration: Telecom EVDO 3G communicationBluetooth printingGPS positioningcameraRFID reading and writing

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