chrispeng [ad_1]
The first order for Shanghai RFID technology to be used in the “Post-World Expo” has been finalized. The Shanghai Radio Frequency Identification Engineering Technology Association was also established recently.
At the same time, the global recall of Abbott’s milk powder has once again brought food safety into the focus of attention. The General Office of the State Council recently issued the “Notice on Further Strengthening of Milk Quality and Safety Work”, proposing to “establish an electronic information traceability system”. This is the first industry-wide application of electronic tags. Electronic tags are gradually becoming popular. It can be expected that electronic tags will play a more important role in monitoring food and drug safety, e-ticketing, and logistics.
Electronic label from the Olympics to life
Electronic tag (RFID), or radio frequency identification, is a non-contact automatic identification technology. It automatically recognizes target objects and obtains relevant data through radio frequency signals. The recognition work does not require manual intervention. It can work in a variety of harsh environments, can recognize high-speed moving objects, and can recognize multiple tags at the same time, which is fast and convenient.
Electronic tags are well-known to everyone. At the 2008 Beijing Olympic Games, electronic tickets successfully completed anti-counterfeiting and security tasks, making the advantages of radio frequency identification technology known to the general public.
At the security and anti-counterfeiting technology summit forum held in August this year, Zhang Xu, chairman of China Banknote Guoding, explained the characteristics of RFID tickets: uniqueness; large storage capacity. Tickets can store information about events and ticket holders. ; With read-write function, it can realize the whole process of digital management and status tracking from ticket printing, logistics and distribution, sales to ticket checking; with automatic ticket checking function, which not only improves admission efficiency, but also prevents vulnerabilities such as favor tickets; automatic statistics, Provide convenience to the organizer.
It can be seen that the outstanding advantages of electronic tags in the application. At present, electronic tags are moving from large-scale competitions and exhibitions to the daily lives of ordinary people. In the future, they will be widely used in food manufacturing, logistics and other fields to bring more convenience to merchants and consumers.
“Milk powder ID card” may become an opportunity for leapfrogging
Recently, problematic milk powder incidents have emerged one after another, once again sounding the alarm of food safety for people.
In the supervision of food safety, electronic labels can play an important role. On September 25, the General Office of the State Council issued the “Notice on Further Strengthening the Quality and Safety of Milk”, proposing to “establish an electronic information traceability system”, requiring “to complete the electronic information traceability of infant formula milk powder and raw milk powder before the end of 2011 System construction and the formulation of relevant standards and regulations, and gradually implement an electronic information traceability system in the dairy industry.”
The current electronic information traceability system mainly uses electronic label technology. In fact, in foreign countries, electronic tags have long been widely used in animal husbandry and other industries and food safety. However, due to the lack of mandatory policies and high costs in China, it has been difficult to promote them in China. The milk powder traceability electronic information system is the first mandatory related policy, which will play a key role in promoting the large-scale promotion of electronic labels in various industries in China.
Some people believe that if the dairy powder product industry succeeds in establishing an electronic information traceability system, this will bring opportunities for the large-scale promotion of electronic tags in the country, and the two major industries related to the national economy and the people’s livelihood, food and medicine, will most likely be the RFID industry A breakthrough for development.
Broad prospects still need policy as a promoter
In the era of rapid development of the Internet of Things, the application prospects of electronic tags are very broad.
Electronic label is essentially a kind of identity authentication, which can truly realize “one item, one code”. RFID technology saves a lot of manpower while avoiding the interference of human factors. Through the combination with computer technology, network technology, database technology, etc., it can track products in all links from production to sales, and grasp the dynamic information of products in real time. This has a significant effect on product quality supervision, improving the efficiency of warehouse management, data testing and statistics, etc.
China is a big manufacturing country, and electronic tags can almost completely replace barcodes in the production process. Since most of its applications in manufacturing are closed-loop applications, the chips are recyclable and reusable. The more applications, the lower the cost. Therefore, the prospect of electronic tags in the manufacturing industry is broader.
The electronic tags used in consumer goods retail are mostly one-offs and are easily restricted by cost. However, the use of this technology can not only reduce labor costs, but also better solve the two major retail problems of product out of stock and wastage. Data show that by using electronic tag technology, Wal-Mart can save labor costs of 8.35 billion U.S. dollars each year, and at the same time, it can recover the amount of money lost due to theft up to more than 2 billion U.S. dollars. Due to the extremely strong dynamic information acquisition capabilities of electronic tags, retailers can instantly feed back market information, so that manufacturers can quickly adjust the number and variety of products, thereby reducing retailers’ inventory and improving capital utilization.
Although electronic tags have bright prospects in some fields, they still have “many benefits and difficult promotion” in other fields. For example, in the field of food safety, if a vegetable and a fish are equipped with an RFID, the cost is too high, and grain and oil foods are not convenient to use. Consumers will not pay for this additional expenditure, so there are obstacles to the promotion to the terminal consumption link. . If you want to promote RFID in food safety and similar areas, the government should issue policies to provide appropriate support and subsidies to promote the development of RFID technology to reduce the cost to a level where the market can operate spontaneously.
[ad_2]
