Grasp the pulse of high-tech, Deshan joins hands with “China Chip” to help the group’s transformation and upgrading
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On October 20, 2016, Wang Bin, chairman of Jiangsu Daoyuan Microelectronics Co., Ltd., visited Deshan Group and brought a modern management system—supply chain traceability and consumption to Deshan, which is striding forward on the road to the health industry. User behavior tracking system (RFID, radio frequency identification technology). Deshan Group President Zhang Xinjiu, Executive President Zhang Donghua and other group leaders attended the meeting. The two parties conducted discussions and exchanges on various aspects of the system at the meeting, and optimized the existing corporate management of Deshan Group in terms of modern enterprise management, efficient warehousing and distribution, enterprise information management, activation of dormant customers, and strengthening of brand building. Ideas.
Zhang Xinjiu, President of Deshan Group, delivered a speech at the meeting
At the meeting, President Zhang Xinjiu extended a warm welcome to the guests from afar and preached: “As a sales-oriented company, Deshan Group is now facing transformation and upgrading. We are committed to building Deshan Group into China. The largest and most trusted health product supply platform’ is our vision to be a platform-based company. Through years of hard work, we have established direct sourcing bases at home and abroad and formed a huge supply chain management system. But However, we lack a complete information management system to provide product information, customer management, customer tracking and feedback, warehousing and distribution and other functions. We hope that through this exchange and cooperation with Daoyuan Technology, we can bring new ideas to Deshan Group. Tomorrow”
In the six-year development history of Deshan Group, it has always focused on intensive cultivation of modern enterprise management and established a relatively complete market management system. At the same time, improving the modern enterprise management model, using high-tech information technology to achieve high-efficiency management, and achieving precise management and scientific management can enable enterprises to have strong core competitiveness in the new era. We are currently in a period of rapid development of the Internet. We need to transition from B2B to B2C and cultivate employees’ awareness of “bringing precise services to every consumer”. At the same time, the global supply chain and big data of the Internet of Things are used to achieve efficient, timely and extensive targeted management.
Wang Bin, Chairman of Jiangsu Daoyuan Microelectronics Co., Ltd.
Wang Bin said that traditional barcodes can no longer meet the accuracy requirements of the current Internet of Things era. We need to use cutting-edge RFID, or radio frequency identification technology, to accurately market each product. This means that each product is no longer a group, but accurate to each box or even each bottle of the product. Every RFID electronic tag has global uniqueness. This is of great significance for improving customer information, realizing remote interaction between merchants and customers, and product anti-counterfeiting.
Supply chain traceability and consumer behavior tracking systems can eliminate blind spots in corporate management. Simply put, it has the following functions. First, the employee management system can be fully optimized. Each employee has his own unique smart chip card, and managers can use the system database information to manage the team. Secondly, every high-quality customer will also have a uniquely marked smart chip card provided by us. The database will collect their consumption habits to analyze their consumption patterns, and realize system-wide monitoring of the entire life cycle of customers’ purchases. The system provides data analysis for managers to make marketing decisions. Finally, its huge database provides convenience to our warehouse management, greatly saves manpower and labor costs to a certain extent, and improves work efficiency.
Wang Bin said at the meeting: “This system is also a specific plan we put forward for the current situation of Deshan Group. Later, we will decide the final design plan through the collision of thinking between the two sides. Daoyuan implements’private customization.’ The system is also because we position ourselves as: not only making chips, but also serving customers. Only in this way can we achieve our goal: to make global business activities more efficient.” Management gave his own opinions. He also stated that the all-round management of customers is the most important. Only with accurate data analysis can the quality of customers be grasped, so as to classify and manage high-quality customers, dormant customers, and potential customers, and achieve efficient data management.
“Rejuvenating the country through science and education” is an important basic national policy of our country, and “revitalizing enterprises through science and technology” is also the driving force for the continuous development of enterprises. For the past six years, Deshan people have always believed that the development of an enterprise requires a clear context, not only to accurately control the vision, goals, strategies, processes, positions, and talents, but also to start from the hardware and software of the enterprise to comprehensively improve the core competition. In order to gain the upper hand in the market with sudden changes.
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