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1. Customer Profile
Lufu Liquor Industry is located in Longmatan District, Luzhou City, Sichuan Province. It is a medium-sized enterprise integrating production and sales. Lufu Liquor Industry is a wholly-owned subsidiary of Luzhou Lufu Liquor Industry Co., Ltd. and Luzhou Qingshi Trading Co., Ltd. constitute. With “Qingshi” as the main brand, 9 series of product brands such as “Jiucheng Qingshi”, “Lufu”, “White Elephant” and “Licui” are registered at the same time.
The brewing process of the “Qingshi” brand was founded in 1951. The “Qingshi” series of products are well received by consumers due to their stable quality. Jiao (Luzhou) and Langjiu (Sauce) are also called “Sanxiang of the Wine City”.
2. Customer needs
1. Support member management, membership card issuance, transfer, card replacement, loss reporting, member storage, discounts, points, and product promotion and discount management.
2. It is required to support one-card multi-store consumption to support future chain store management, and support that each store operator is only allowed to query the data of his own store.
3. When individual customers consume, it is required to add individual mobile phone records. In the individual consumption statistics, the added mobile phone number can be queried, which is convenient for future contact and sending preferential information.
4. A member reminder function is required.
5. Support SMS group sending.
6. Statistical reports can be queried: cash, stored-value cards, employee performance, booked amount, number of cards sold, and consumption amount.
7. The software can combine the employee’s commission with the sales performance to calculate the commission.
8. Cannot consume when the software inventory is zero.
9. Implement the unified allocation of products at the head office.
3. Solution of Medxike Member Management System
1. The Medxic member management system supports adding members, modifying membership card information, renewing fees, changing cards, transferring accounts, reporting loss, and querying member information. Support the selection of preferential methods when members store value, and give different preferential treatments to different stored value amounts of members. Support the use of different membership discounts for pedicure and tea products, and support the use of different points for different products.
2. The Membership Stored Points Management System of Medxike Membership System is based on C/S. The original design concept is for cross-store consumption. Supporting the use of membership cards in different stores will also benefit the Leo Liquor Industry Experience Hall in the future. For the expansion of branches, only need to increase the number of users of the system, and support the software system to directly and smoothly transition to various branches. The system supports the assignment of permissions to operators. You can specify that an operator is only allowed to operate or query the data of a certain store. The person in charge can query the consumption data of all stores, all members, and the performance commission of all sales personnel.
3. In the individual customer consumption of the Medxike member points management system, the entry and storage of individual customer names and contact numbers are allowed, and it supports the sending of short messages to individual customers’ mobile phones when individual customers are inquiring about consumption, so that individual customers can also Receive the latest promotion trends at any time to promote individual customers to become full members more effectively.
4. When logging in to the Medxic member management system, a reminder dialog box will automatically pop up, including appointment reminders, birthday reminders, and membership card expiration reminders. Let users understand these important or urgent information at the first time every day, so as not to omit it, promptly remind staff to prepare for work, remind members to renew, and send blessings to members regularly.
5. The Medxic member management system supports sending short messages to members, promptly notifying members of in-store activities, promotional information, or the latest products or services, so that members can keep abreast of the latest trends in the store. Let members feel more care and attention, and make the distance between customers and members closer.
6. Member consumption report: In the member consumption statistics of the Medxic member management system, the query methods include time period, preferential method, membership card, membership card level, and store. Contains four major reports: member consumption summary, member consumption details, member consumption ranking, member recent consumption. Easily understand who are frequent customers and who have not visited the store for a certain period of time.
7. Cashier statistics: according to different payment methods, such as cash, membership card, etc., you can inquire about the daily payment amount of card sales, daily member consumption amount, daily cash payment amount, and membership card payment amount.
8. Medxike member management system. Because the products of Leo Liquor are basically consumed by physical commodities, the system has added a module to control the negative inventory consumption of products in the inventory aspect, so that unified delivery by the head office can prevent The operator’s operating errors also prevent the occurrence of counterfeiting and counterfeiting.
9. Medxike member management system, with an introducer reward function, can associate the cards of old customers’ friends, relatives and old customers. When two related cards are consumed, they will be introduced according to the rules. Introducer rewards can be redeemed for gifts, which maximizes the enthusiasm of consumers and is recognized by consumers. Introducer rewards can be extended up to 5 levels.
Fourth, the application effect
After using the Medxic Member Stored Points Management System, Leo Liquor has standardized the business management process, improved the membership system management, effectively shortened the distance with the members, and truly achieved the goal of transparency and refinement in management. Allows operators to easily query the sales status of in-store products, membership points, salesperson performance, etc., to facilitate operators to understand operational trends, and provide an effective objective data basis for business decisions such as adjusting service items in the next step, formulating promotional plans, preferential activity plans, etc. .
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