How to use RFID tags to realize the digitization of the price of fresh food in supermarkets
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In recent years, the retail industry has shifted from “marketing people” to “people-marketing”, that is, centering around consumers.
During the recovery from the epidemic, many retailers have reorganized their product structure in order to meet people’s normal life needs, which includes category management and marketing. In particular, high-consumption commodities such as fresh foods and noodles need to be replenished in time.
How to wisely manage the commodities in the fresh food area? Electronic tags give the answer.
Before the store launched the electronic label, due to the frequent price changes of fresh food, it took a lot of time to manually change the price through the paper price tag, and the price change was slow, which affected the operating efficiency of the store to a certain extent. The launch of the electronic label is a sharp sword to solve the problem of frequent price change management in the fresh food area.
The price of the electronic label is changed through the cloud platform on the computer side. The staff does not need to go to the commodity shelf to change the price label one by one. They only need to send the price change instruction on the cloud platform, and the electronic price label on the shelf can receive the price change instruction through the smart gateway. Automatically refresh, display the latest price, quickly complete the price change.
The electronic tag simplifies the commodity price change process, and its cloud-based intelligent price change method changes the situation of manually replacing price tags, greatly reducing labor costs, effectively improving the management efficiency of commodity prices, and even the operating efficiency of the entire store, helping store smart transformation.
The electronic label supports two-dimensional code display. The store can be set to display QR code links for coupon receipt, group joining, membership, and cashier channels. Consumers only need to scan to enter the page set by the store, thereby promoting product sales, improving member management and Reduce the pressure on cashiers and other effects.
In addition to the basic intelligent price management function, the electronic label solution can also be connected to the store ERP system and the label back-end management software to maximize the visual display of the information of each type of commodity.
Each piece of electronic label can display the inventory status of the bound goods. The electronic label back-end system has regular inventory counting and automatic system early warning functions. When the shelf stock is in a hurry, the system will remind the supermarket staff to replenish the goods in time, improve the work efficiency of the store staff, and seize the perfect opportunity at the retail site.
Electronic labels provide retail companies with more professional digital store display solutions and a full range of smart store solutions, and provide powerful technological capabilities for retail companies’ digital transformation and upgrading!
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