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It is reported that the Internet fashion brand Huimei Group officially applied RFID (Radio Frequency Identification) technology to one of its main brands “Inman” on May 5, 2017.
In this project, Inman will implant an RFID chip smaller than a grain of rice and invisible to the naked eye in each new product, and each piece of clothing corresponds to a unique code. In the future, the number of times a user picks up a piece of clothing in the Inman+ offline experience store, and the number of times in and out of the fitting room can be tracked.
Specifically, when the user picks up the clothes and enters the fitting area, the RFID device reads the chip information on the clothes, and on the display screen, the clothes-related pictures, online baby descriptions, buyer comments and other detailed information can be displayed. In addition, self-service payment can also be realized.
In terms of warehouse management, the RFID system can quickly identify whether the packing is correct. In the future, it is expected to realize omni-channel, dynamic inventory sharing in all stores across the country, as well as functions such as anti-counterfeiting, anti-squatting, and priority processing of hot-selling customer returns.
Fang Jianhua, Chairman and CEO of Huimei Group, said that the RFID system will be gradually improved in stages. In addition to providing customers with a better experience in terminal stores, RFID technology can also effectively improve the accuracy and efficiency of warehouse management.
Cinda IOT, the co-developing party of Huimei Group’s RFID system, stated that it will jointly promote the research and development of RFID technology with Inman, and will create a new benchmark case for the “Internet of Things”. SML Group, a provider of RFID label solutions for Huimei Group, stated that it will bring successful experience with foreign RFID projects and join hands with Cinda to provide Inman with the most comprehensive and innovative RFID solutions.
Earlier, according to the British “Daily Mail” report, Apple has obtained a new patent that allows users to use the iPhone or Apple Watch to read the nutritional information of foods through RFID tags, and even receive tips on how to match foods more healthily.
At present, Hailan House, Decathlon, La Chapelle, international brand H&M, luxury brand Prada, etc. have all used RFID technology, but they are still exploring.
According to Huimei, compared with before, the application of RFID technology has reduced the labor cost of supply chain warehousing review by 73%, and the efficiency has increased to 250%. During the warehouse outbound review process, labor costs were reduced by 82%, and efficiency was increased to 175%. The application of RFID technology will upgrade and transform the production, circulation and sales process of goods. This is also a key step in the integration of Inman brand online and offline channels.
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