Peacebird Group RFID smart fitting room data collection application program
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Case overview:
With the rapid development of the clothing giant Peacebird Group in the market, its women’s clothing brand Le Ding has also been loved by more and more consumers. With the continuous expansion of the national market, the product styles are updated faster and faster. , In order to design styles that consumers love to accept and improve the efficiency of design and production, Peacebird’s management department hopes to use big data and RFID radio frequency identification technology to provide more market information for Leding’s new women’s clothing to help it do so. Customer behavior analysis to determine which styles are most popular with customers. A solution that uses advanced RFID radio frequency identification technology to automatically collect user behavior data in a smart fitting room.
System Features:
Using the RFID smart fitting room to automatically collect user behavior data can be launched in the store. By installing the UR6258 reader and UA1313 high-performance antenna in the fitting room to identify the number and time of the new model, the management can move the mouse in the office You can grasp the degree of popularity with consumers at the first time, you can know how many times a clothing has been tried by consumers in the store, and you can predict the explosive and unsalable funds before the new product is mass-produced, which can effectively reduce the clothing companies The vicious inventory caused by the imbalance of production and sales can effectively increase your store’s try-on conversion rate by more than 10%. Combined with the membership model, you can better understand customers’ hobbies and serve them better.
Hardware introduction:
This RFID automatic identification smart fitting room automatic collection of user behavior data solution is managed by the hardware equipment of Shanghai Yingxin Information Technology Co., Ltd. Product introduction:
The RFID UHF electronic tag reader/writer UR6258 is a high-performance UHF UHF electronic tag reader based on IMPINJ R2000 chip. It is designed with completely independent intellectual property rights and combined with a proprietary high-efficiency signal processing algorithm. At the same time of high reading rate, it realizes fast reading and writing processing of electronic tags, which is widely used in storage in and out, book management, weighing management, logistics sorting, intelligent transportation, access control systems, anti-counterfeiting systems, and production process control, etc. Radio frequency identification (RFID) system.
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