Prostec helps the domestic “Seagull” camera to build an information management platform
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Seagull, the earliest camera brand in China, is still a classic in the hearts of countless people. However, in the late 1990s, faced with the flood of digital cameras and the restraint of receptors, the “seagulls” were “slapped” on the beach before they could fly high, and they were once out of sight. Just after New Year’s Day in 2014, the “Seagull” that has been silent for nearly 10 years is back. “Seagull” brand camera released two latest mid-to-high-end digital models, making waves among photographers and seagull fans-“Seagull is back!”
Today’s Seagull Camera brand has been restructured into a private holding company. Seagull is soberly aware that the current market is still a bit of the world for international brands such as Canon and Nikon. National complex alone is far from enough. “Strengthening iron requires one’s own hard work.” After Phoenix Nirvana, Seagull Camera will return strongly, and it will show you high-quality, sophisticated and cutting-edge products. While rebranding and innovating products, Seagull Camera attaches great importance to product packaging and after-sales service. These product elements will be the key to the rebranding of Seagull Camera. In the seagull camera packaging logo printing project, Prostec assisted the printing of seagull camera outer packaging labels, with the most exquisite and clear results, allowing users to fully experience the high-end and advanced seagull cameras. The domestic brand Bosid barcode printer, which has been focusing on barcode printers for 15 years, will accompany and witness the re-emergence of Seagull Camera, which is also a famous Chinese camera brand, into the world.
Bosid’s double superiority in price and performance helps “Seagull” return strongly
The “resurrection” of Seagull Camera has some thoughts on the recovery of traditional Chinese brands. On the one hand, there must be a group of innovative entrepreneurs who have a deep affection for the old brand to join and invest in them. At the same time, through a series of content and model innovations such as technology and marketing, the old brand should be given a new personality and reputation, so that people can not only regain the feeling of the old brand, but also find the psychological needs of the era. induction.
For the operation and management of modern enterprises, especially technology-intensive high-tech enterprises, information management is of course particularly important. When “Seagull” returns strongly and chooses suppliers to help it build an information management platform, it is more inclined to product performance , Brands with excellent functions and competitive prices, Prostec barcode printers, which are known for their “easy to use and durable” brand essence, just meet the needs of Seagull cameras. Seagull cameras need to use various labels printed with product information in the production and packaging of products, which are attached to the outer packaging boxes and boxes of each model of camera. Prostec C168 series barcode label printers can fully meet the label printing needs of Seagull cameras. The C168 series is a printer with both reflective and transmissive label paper detection modes. It is suitable for printing on a variety of label papers, with high flexibility and a wide range of applications. , While ensuring the exquisite printing effect, it saves the user’s use cost to the greatest extent and helps users to realize the optimal and reasonable allocation of resources.
National brands have a heart-to-heart relationship to break through the international siege
The Seagull brand is an old local brand in Shanghai. It has undergone asset reorganization some time ago and opened several new production lines in Songjiang District, Shanghai to produce low-end card machines, which are mainly exported to Southeast Asian countries. In the process of the return of the Seagull brand to the market, New Seagull pays more attention to the development of the “platform model”. Most of the camera parts are independently developed and designed by Seagull. The relevant core components are jointly developed with well-known foreign companies and outsourced to qualified production and processing enterprises. , And finally assembled and tested by Seagull, strictly controlling the core technology and the part with the highest added value. The return of Seagull is a feat of revitalizing national brands after the injection of private capital into state-owned enterprises to adapt to market development. We look forward to reviving old brands with new elements and allowing traditional Chinese national brands to enter the competition of international brands. Since it is an old domestic brand, Seagull’s camera supplier selection process is more focused on national brand suppliers with excellent product performance, functions and competitive prices.
Shenzhen Best Technology Development Co., Ltd., founded in 1998, also has the corporate vision of “creating a world-class Chinese brand and being a respected Chinese enterprise”. In 2004, its first self-developed G-series barcode printer was launched, which broke the monopoly of foreign brands in the domestic barcode printer market in one fell swoop. “With a good product, the brand must be launched, and the product will be marketed globally, so that the influence of the company can come out, and the world can know that China has a very good printer manufacturer.” As a national brand, Bosid is actively assisting.” “Seagulls” stand together among the world’s brands, allowing China’s high-tech products to be displayed on the world’s high-tech stage.
According to the person in charge of Shenzhen Best Technology Development Co., Ltd., the national brand has created a more reasonable, durable and exquisite structural design through R&D and innovation. On this basis, it has passed strict supplier selection, adopted high-quality spare parts and strict The quality control, to present users with genuine, easy-to-use and durable products. Secondly, national brands have inherent advantages of flexibility, speed and efficiency in service. Whether it’s performance, quality, or after-sales service, Proxtec barcode printers can compete with international brands on the same stage. In this Seagull Camera Project, the Barcode Printer once again demonstrated its double-wing advantages in product quality and price, and became more competitive in the market. It has been recognized by all customers. It is the barcode printer that is helping domestic enterprises to modernize, Another achievement to be proud of in information operation and management.
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