Recas Technology RFID Jewelry Management System Helps Northwest Gold Bank Expand Sales

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Northwest Gold is a well-known national brand originating in Shaanxi. It has titles such as “National Famous Brand”, “China Time-honored Brand”, and “China Top 100 Gold”. It is the earliest gold company established in Xi’an with a long history and heritage. . As a window unit of the commercial industry in Shaanxi Province, Northwest China Gold has the largest sales scale and performance in Shaanxi Province and the entire western region. Today, the jewelry retail environment is not good, and it still maintains good sales growth.


Northwest Gold is a more traditional retail brand of plain gold jewelry. In the course of many years of sales, inventory management and store inventory have always been pain points in management. Inconsistent financial books and counter items often occur, and it is difficult to find differences. Find the reason. Recas Technology (Beijing) Co., Ltd., as a senior RFID solution provider in the field of jewelry luxury goods, has tailored an RFID smart jewelry ERP system based on RFID technology and mobile Internet technology for Northwest Jinxing through understanding the needs. After the system has been used for more than one year, the daily management efficiency of Northwest Jinxing has undergone great changes. The staff in various positions have become dependent on the system, especially when the clerk comes to the chassis library every month, it does not take a whole week. Work overtime until late at night. The improvement of work efficiency saves a lot of working time for store employees for store sales. At the same time, the work intensity is reduced, and the sales enthusiasm of employees has also increased. Good working conditions have increased the sales order rate. This series of changes has allowed Northwest Gold to In 2016, two new stores were opened (Xidajie Store and Baqiao Store), which shows that the benefits brought by RFID technology to Northwest China Gold Bank are significant.


Through a return visit to the IT director of Northwest Bank of China to obtain the following data, we can see the efficiency comparison after RFID technology investment. With the improvement of RFID hardware technology and the optimization of system processes, we have reason to believe that there is at least more than 30% room for improvement in work efficiency.


Comparison of RFID usage efficiency of Xi’an Northwest Bank

Business Type Jewelry Quantity Original Labor Current Labor

Small shop (counting) 3000 pieces, 4 people, 15 hours, 1 person, 40 minutes

Large and medium-sized (counting) 6000 pieces, about 10 people, 15 hours, 1 person, 2 hours

Warehouse (counting) 20,000 pieces, 10 people, 6 people a week, 2.5 hours

About 1,000 pieces in and out of the warehouse (multiple batches of in and out) 4 hours for both parties and 10 minutes for both parties


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