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business background
As a traditional industry, the light luxury and value-preserving properties of jewelry make it very valuable in the eyes of the public. However, in today’s era of sharply increasing consumption levels, the jewelry industry has not achieved a sharp increase in output value, but is facing many pain points, especially In terms of information construction, the conservative jewelry industry has actually accumulated a lot of management abuses.
The steady and rapid development of China’s economy has improved people’s quality of life. The pursuit of beauty and the improvement of life quality have made people begin to pay more attention to the jewelry market. Jewelry not only has the characteristics of decoration and beauty, but also has the advantages of preservation and appreciation. Therefore, the jewelry market has always maintained a trend of rapid growth, and the jewelry industry is also facing new opportunities and challenges.
Technical drawbacks
Invoicing management. Different from traditional purchase, sales and inventory management, jewelry is not mass-produced, and the product styles and sizes produced after jewelry design are different, so it is not possible to carry out undifferentiated management of goods in accordance with traditional purchase, sales and inventory management. At the same time, jewelry, as a high-value product, must maintain a high degree of consistency between the physical information and the book information. Frequent whole-store inventory is inevitable. These all put forward higher requirements and more challenges for the jewelry industry’s purchase, sales and inventory management.
Customer management. Jewelry is a light luxury product. This feature determines that it must have a deep understanding of customers and make products that customers love. However, consumption upgrades are now very fast, and the concept of fashion is also changing rapidly. How to cater to customers’ preferences should be done in the first time Good customer demand collection and other aspects of management are issues that many practitioners in the jewelry industry have to think about.
Jewelry sales management. Also because of the special attributes of jewelry, how to better show the characteristics of jewelry to customers, how to create a better buying experience for customers, these are vital to promoting sales. Therefore, for the jewelry industry, it is necessary to To improve the overall sales ability of the store, the way to rely purely on cultivating an excellent jewelry sales expert has become more and more limited.
Overall, the rapid development of social information technology has brought new challenges to the jewelry industry. How to successfully transform in this era of data analysis has become the key to every jewelry company seeking a breakthrough and embarking on a new journey.
Today, with the rapid development and application of RFID technology, RFID electronic and informatization of jewelry products is an important means to strengthen the management of purchase, sales and inventory, customer management and sales management. Through the introduction of RFID technology, Shenzhen Quanshunhong will greatly improve the work efficiency of jewelry companies (inventory, warehouse, warehouse storage). At the same time, with the help of RFID technology’s sensorless identification, the sales link will be more scientific and technological. Ways to display jewelry product information, improve user experience, and grasp consumption data such as customer needs and behavior preferences in real time. The acquisition of these data will help jewelry companies perceive the changes in market conditions for the first time, and timely adjust the entire chain strategy of design, production, purchase, sales and inventory, and sales, which is beneficial to improve the company’s market response speed and better seize market opportunities. s help.
In the past, RFID systems in the jewelry industry with RFID warehouse management as the core were subject to problems such as high one-time investment costs, long system development cycles, high requirements for use, and slow yields, which resulted in numerous obstacles in actual promotion and application. Therefore, changing the traditional thinking and building an RFID system centered on jewelry sales can overcome these problems and help jewelry companies to feel the management innovation brought by RFID information technology with the least risk, the least investment, and the most intuitive.
Based on RFID technology, each piece of jewelry is given an ID number information, which not only solves many problems in the jewelry brand operation process, such as full traceability, intelligent sorting, fast inventory, dual loss prevention, interactive experience and other functions, but also In the background, real-time query and timely replenishment of the data of best-selling and slow-moving products are realized, which greatly improves the operating efficiency of the jewelry brand and the overall image of the enterprise. Whether it is the improvement of a single link or the upgrade of the entire supply chain, the operation and management of the jewellery industry will obtain benefits that cannot be underestimated. It is also a smart way to realize the non-copyable process, differentiated competitive advantages for jewelry brands, enlarge and strengthen the brand, and enhance the core competitiveness of the enterprise.
As a data carrier for jewelry information management, RFID tags are one of the cores of the entire system. Efficient and accurate completion of the association and binding of jewellery information and label data information is the basis of the entire system.
Quanshunhong’s desktop RFID printer with label data writing function can help staff quickly complete the initial issuance and file creation of jewelry labels. Compared with traditional card issuing equipment, RFID printers have more efficient card issuing efficiency and easier operation, which can help customers realize the initialization process of large quantities of labels in a shorter time. At the same time, other visual information such as bar codes can be printed on the surface of the label, so that the label has RFID function and has good compatibility with the bar code system. At the same time, desktop RFID printers also have the following features.
Precise positioning, can read and write labels with 12 mm inlay pitch (inlay pitch), which is especially suitable for the precise printing requirements of small labels in the jewelry industry;
Adopt the antenna design that prints first and then reads and writes the verification label, and 100% bad label detection rate, to ensure the accuracy of the back-end system business management;
One-button label antenna positioning and first label printing function, simple operation, efficient and convenient, and the use cost is lowered;
Industrial-grade left-right body structure and patented “convection heat dissipation design”, 7×24 hours of continuous printing and rapid heat dissipation, to meet the requirements of large-scale printing.
At the same time, based on the diversification of jewelry categories, diversified RFID electronic tag selection can also be provided to ensure that every piece of jewelry has an electronic tag that meets the requirements.
After the RFID jewelry tag is initialized, it can realize efficient inventory management. Quanshunhong Technology’s RFID inventory check board puts the jewelry products that have been associated with electronic tags on the tray in batches. The system can quickly obtain the physical information of all the jewelry on the tray. Combined with the business processing system, the jewelry can be completed efficiently and accurately. Inbound, outbound, and inventory.
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