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1. Overview of VIP customer management
In recent years, with the rapid development of my country’s economy and urban construction, all walks of life have been vigorously developed. Market competition has intensified, and all walks of life are vigorously improving service quality to obtain more customers, especially high-quality heavyweight large customers, which is the focus of marketing services in all industries.
How to manage customers scientifically and efficiently under the new situation is very important. Using the RFID VIP customer relationship management system allows the account manager to obtain the information of the VIP customer at the moment the VIP customer enters the branch. Provide customers with unimaginable customer service with traditional technology, and provide customers with more humane, private, personal, and trustworthy services. RFID radio frequency identification technology uses wireless radio frequency to carry out non-contact two-way data communication to identify targets. Compared with traditional identification methods, RFID technology does not require direct contact, no optical visibility, no manual intervention, and a long identification distance. Write concealment, you can complete the input and processing of information. And the operation is convenient and fast, which can well solve the problems existing in traditional cards. The RFID VIP customer management system has been rapidly developed and applied in the domestic banking, commerce, transportation, and entertainment industries.
2. Introduction to RFID technology
RFID radio frequency identification is a non-contact automatic identification technology, which automatically recognizes the target object and obtains relevant data through radio frequency signals. The identification work does not require manual intervention and can work in various harsh environments. RFID technology can identify high-speed moving objects and can identify multiple tags at the same time, and the operation is quick and convenient. It is an alternative to barcodes.
Our company has been committed to the research of RFID technology for many years. It is a modern technology research and development company that has developed from software development to today’s software and hardware technology. It has rich software development experience and RFID technology has been further improved from long-term research. . And set up a first-class software and hardware development team in Shenzhen, equipped with advanced automated production lines, dedicated to the highest level of product design and production, and provide successful solutions.
3. Feasibility analysis of RFID system
Radio frequency identification technology is developing rapidly abroad, and there are many types of radio frequency identification products. In North America, Europe, Oceania, Japan and the Asia-Pacific region. Radio frequency identification technology is widely used in many fields such as industrial automation, commercial automation, transportation control management, food safety traceability and animal management, freight and warehouse management, entrance and exit management. In business, the RFID VIP customer management system is used in:
VIP Passenger Airport VIP Reception Management System
VIP customer membership high-end leisure venue reception management
VIP customer reception management system for top brand specialty stores
Financial management VIP customer reception management system, etc…
In our country, radio frequency identification technology started relatively late, but it is currently being promoted and applied in all walks of life. In some domestic top brand stores, high-end clubs, airport VIP reception rooms, and banking financial systems, RFID VIP customer relationship management systems have gradually been applied. While improving the service level, while taking into account the VIP customers’ demands for personal privacy and confidentiality and the consumption habits of VIP customers, this service method is also highly recognized by VIP customers.
Four, system introduction
Install the WI-FI reader at an appropriate position at the bank door. When a customer holding a VIP card (a type of active RFID electronic tag) of the bank enters the bank or branch, approaching or passing by a vehicle/the customer enters the bank within 10 meters, The RFID reader can sense the arrival of VIP customers, and the PDA on the account manager’s hand will display the arrival of Mr. XX or use the computer to automatically send voice messages to the company’s management to remind the attention of the arrival of XX major customers so that the leaders can receive them in time.The account manager can greet the arrival of VIP customers at the gate in advance, and provide better service to VIP customers
Five, system architecture diagram
Six, hardware equipment introduction
1. WI-FI reader
Bisha Technology Wi-Fi Reader is a reader that can provide wireless access. It can be used in various office environments through WI-FI wireless transmission to form WI-FI reader node devices. Network to meet the application needs of users. Operating WI-FI equipment in residential areas may cause interference. At this time, users must take measures to eliminate these interferences. The WI-FI reader/writer adopts the IEEE 802.11b standard, and the bandwidth of its wireless local area network can reach up to 11Mbps. The data transmission speed of the wired network port is adaptive 10/100 Mbps.
2～50 meters reading distance, and the distance is adjustable
2.45GHz high frequency operation, universal ISM frequency
Multi-type label reading
Wi-Fi wireless network interface, no wiring required
Read 100 tags per second, and can manage 2000 tags in the field at the same time
2. VIP card (electronic label)
The 2.4GHz active electronic tag has the function of target recognition and/or micro-area positioning. It adopts advanced CMOS 0.18 um low-power integrated circuit, which meets the design of small size and low-power performance, and can be used in high-risk environments. The parameter configuration function is also added. The user can modify the transmission interval of the radio frequency signal through the configurator, and can also switch the label work/sleep state, thereby greatly extending the battery life and effectively solving the life bottleneck faced by the active tag. Without affecting the transmission distance, the battery life is more than 4 years.
With parameter configuration function, the label can switch between work and sleep mode;
Configuration function, standard RF sending interval is 2 seconds/time, users can adjust the sending interval according to actual needs
2.45GHz, the universal ISM frequency band
Read 100 tags per second, and can manage 2000 tags in the field at the same time
Choice of label appearance
Bisha handheld reader is a removable micro reader, using 2.4GHZ global universal frequency band, and using advanced 0.18um CMOS low current consumption circuit, low cost, high density; exquisite design, easy to carry and use It’s very convenient.
The WI-FI communication function of Bisha handheld readers can collect VIP customer information through wireless routers, so as to know the arrival of VIP customers in time, and VIP customers enjoy fast service, thus shortening the waiting time in line and greatly improving the service quality of the bank And work efficiency.
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