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1. Demand analysis
Shaanxi is one of the important birthplaces of Chinese culture, and has always been the political, economic, and cultural center of China. Its long cultural history and beautiful natural scenery have destined Shaanxi to be a major tourist province, but it is similar to other provinces in the country. In contrast, the competitiveness of the tourism industry is still at a low level, and the contribution rate of the tourism industry to the economic development of the province is not ideal. The main problems in the development of the tourism industry are:
(1) Shaanxi tourism enterprises have a low degree of informatization.
The informatization construction of most tourism enterprises only stays at the establishment of their own websites to promote tourism products, ignoring follow-up publicity and services.
(2) The tourism informatization model is single.
Existing tourism companies lack professional information technology personnel, most management departments have not yet formed a local area network, management personnel do not have a wide range of applications of computers, and tourism companies have a simple informatization model.
(3) Tourism informatization is inconsistent with economic development.
Most of the informatization construction of tourism enterprises lags behind economic development, and there is still a considerable gap with the international level.
In order to solve the current model of decentralized operation and management of tourism enterprises, realize the exchange and sharing of tourism information, and develop new types of tourism, Shaanxi Fiberhome combines years of research and application in the field of RFID technology and the Internet of Things, and makes full use of modern information technology (Internet, mobile e-commerce) , Internet of Things, network geographic information), integrate tourism resources, optimize service processes, and strive to realize the “one window, three centers” service system of the tourism industry, build a public service platform for the government, tourism enterprises and tourists, and improve tourism The service level of the industry, thereby comprehensively driving the scientific and orderly development of the tourism industry.
2. System introduction
(1) A window:
The tourism portal window collects and organizes tourism resource information (tourist attractions, travel agencies, hotels, specialty restaurants, cultural entertainment, etc.), using text, pictures, audio and video, animation and other methods to display and promote in a centralized, comprehensive, and multi-language manner Tourism resources, to realize the integrated publicity and marketing of tourism resources in the province to domestic and foreign markets, and to enhance the overall publicity and marketing of tourism;
(2) Three centers:
① Tourism Information Service Center: Use mobile e-commerce, Internet, network geographic information, call center and other information technologies to realize the timely and accurate release of information resources such as tourist vehicles, accommodation, scenic spots, tour guide services, catering, entertainment, etc.; provide tourists with personality Facilitate, affordable, and comprehensive information consulting support; conveniently and quickly accept domestic and foreign tourists’ travel consulting, booking, electronic payment, etc.;
② The monitoring center for the deployment of tourism resources: the use of technologies such as the Internet of Things, the Internet, network geographic information, call centers, etc., to achieve real-time monitoring of the operation of tourism resources (such as the use of tourist motor vehicles, hotel check-in, tourist density in tourist attractions, public facilities assets in scenic spots, etc.) ); Realize the handling of passenger complaints, the standardized operation and supervision of tourism companies, etc.; realize the reasonable deployment of tourism resources through call centers, online information release and other means;
③ The emergency linkage center for tourism emergencies: use the Internet of Things, the Internet, network geographic information, call centers and other technologies to link the video surveillance system of the scenic spot, the tourism **** call center, 110, 119, 120 and other systems to establish, Improve the emergency response plan for travel safety accident handling, and promptly and quickly deal with unexpected travel incidents (such as tourist sickness assistance, tourist injury assistance, tourist vehicle accidents, search and rescue of missing tourists, crowded evacuation of scenic spots, etc.).
Three, system function
The tourism public information service platform is composed of a tourism information release center, a tourism mobile e-commerce center, a **** call center, and a tourism resource monitoring and deployment center.
(1) Function of Tourism Information Publishing Center
(1) Release of the latest travel information
(2) Tourism product information release
(3) Information release of self-guided tours and self-driving tours
(4) Real-time release of idle tourism resource information
(2) Tourism mobile e-commerce system
(1) Online service
① Login and register:
② Tourist attractions navigation service
③ Weather forecast service
④ Traffic information service
⑤ Emergency service
⑥ Companion travel service
⑦ Ticket booking service
⑧ Mobile blog, podcast, community and other services
⑨ Corporate information maintenance
(2) Offline service
① Public transportation micropayment service
② Ticket payment service for scenic spots
③ Shopping micropayment service
④ Travel registration management service
(Three) **** call center
****The main services of the travel hotline include: consultation, publicity and promotion, travel complaints, emergency travel rescue and policy release, etc. It can also realize linkage with the monitoring and deployment center of the tourism public service platform to realize the information sharing of tourism resources.
(4) The function of the brigade resource monitoring and deployment center
(1) Safety monitoring and management of travel agencies
① Travel agency motor vehicle monitoring on the way
② Passenger safety management for travel agencies
(2) Safety monitoring and management of tourist attractions
① Ticket management of tourist attractions
② Resource management of tourist attractions
③ Passenger flow management in tourist attractions
④ Safety management of tourist attractions
⑤ Staff management in tourist attractions
(3) Acceptance of tourist complaints
① Handling and tracking of tourist complaints
② Feedback on tourist complaints handling
(4) Allocation of tourism resources
① Vehicle deployment in tourist attractions
② Allocation of tourist motor vehicles for travel agencies
③ Hotel accommodation allocation
④ Tourist route allocation
(5) Emergency joint handling of tourism safety accidents
① Security incidents are reported to the emergency command center through telephone, text messages, etc.
② Evaluate the level of accidents caused by tourism in combination with the tourism emergency plan
③ Handle travel safety accidents according to the level of travel accidents.
④ Post processing status and result information.
Four, system characteristics
A variety of high-tech integration to create an innovative comprehensive application platform;
Modern multimedia interface design to build a three-dimensional publicity portal;
Integral structural design to expand the application field of the system;
Multi-functional collaborative work, build a comprehensive information system;
High-quality hardware and software equipment to ensure the effective operation of the system;
Perfect emergency linkage mechanism to ensure the effective operation of the system.
Five, application value
(1) Realize cross-regional, cross-industry, cross-department, and cross-enterprise tourism information resource sharing, and realize tourism resource monitoring and deployment;
(2) To provide tourists with comprehensive, accurate and authoritative travel information and comprehensive and full-process information services;
(3) Provide technical means to eliminate tourism safety hazards as soon as possible and deal with tourism safety accidents in a timely manner, effectively reduce the occurrence of tourism safety accidents, and improve tourism safety;
(4) Use platform monitoring and statistical functions to enable the government to truly, comprehensively, real-timely and automatically grasp the macro and micro dynamics of tourism development, provide strong support for government decision-making, and lay a solid foundation for the transformation and upgrading of the tourism industry.
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