Customized development plan for agricultural product traceability platform system
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The quality and safety of agricultural products are related to the vital interests of the people, to the construction of a harmonious socialist society, and to improve the quality and safety of agricultural products. It is of great significance for accelerating the transformation of the agricultural growth mode and ensuring the consumption safety of the majority of urban and rural residents. Years of practice have proved that the quality and safety management of agricultural products requires the establishment of a long-term mechanism and the implementation of responsibility management. The establishment of an information platform based on the agricultural product quality and safety traceability system is not only an important part of building a long-term mechanism for agricultural product quality and safety management, but also implementation An important guarantee for responsible management is also a common practice and development trend in developed countries. The importance of implementing the quality traceability of agricultural products has become increasingly prominent.
The overall solution for the agricultural product industry realizes agricultural product quality and safety traceability and logistics information management, throughout the entire process from planting, production, processing and packaging, circulation, to consumers, and effectively guarantees consumers’ knowledge of information related to agricultural product planting, processing and transportation. Rights to further enhance the supervision of agricultural product logistics systems and the building of agricultural product brands. The system includes production, processing, warehousing, transportation, retail and other links, and provides the operation and supervision of the entire system.
1. Customer pain points
The country has promulgated corresponding laws and regulations, and companies are forced to establish a traceability system
The traceability of agricultural products has become an industry standard, and companies need to keep up with the requirements of the times
Companies need to establish a traceability system to enhance consumers’ trust in products
Enterprises cannot cooperate with local government requirements to establish a database of agricultural product information data
Two, program introduction
1. Traceability solutions for the entire life cycle of agricultural products
1.1 System Introduction
The traceability system for the entire life cycle of agricultural products is based on modern circulation methods, using information technology, and strictly in accordance with the relevant national regulations. The agricultural product traceability system realizes automatic entry of information from raw material planting, breeding, production and processing, packaging and logistics to consumers, opening up the entire process of agricultural product production, processing, and circulation, forming a complete traceability of origin, verifiable whereabouts, and responsibilities. The traceable safety information is closed loop. At the same time, in terms of implementation, costs must be controllable and simple to operate. In terms of information management, it is possible to monitor the production progress of the processing plant, the delivery situation, and the inquiries and monitoring of fleeing goods in real time.
1.2 Traceability hardware services for the entire life cycle of agricultural products
1.2.1 Agricultural product traceability hardware service: coding equipment
Coding equipment includes, but is not limited to, laser coding, label coding, and inkjet coding. The authentic products will be selected according to the form of agricultural products and customer requirements. The laser coding equipment is mainly introduced below:
Online laser printer
The “Genuine Flying Eagle Series” online laser printer includes three series models of “fiber”, “CO2” and “semiconductor ultraviolet”, which can meet the needs of any industry. The machine can maintain stability under harsh production conditions and meet various packaging requirements. Material requirements can be marked with permanent and eye-catching logos, and actions that affect product quality such as alterations in circulation are completely eliminated.
1.2.2 Agricultural product traceability hardware service: collection equipment:
1.3 Agricultural product traceability management system
The supervision code provided by genuine products helps agricultural product manufacturers to transfer source information such as product production and quality to the supervision network database through supervision codes. Circulation enterprises use supervision codes to carry out purchase inspection and acceptance and transmit the purchase information to the supervision network database. The sales information is transmitted to the supervision network database during sales. This data information can be used for consumers to inquire about authenticity and quality, for the government to carry out law enforcement, quality traceability and product recall management, and for enterprises to understand market supply and demand, channel sales, and Fake information.
1.3.1 Agricultural product traceability management system: anti-counterfeiting and anti-channeling management
The authenticity anti-counterfeiting traceability system gives the two-dimensional code of each commodity in the agricultural product the same. The code has the characteristics of difficult to copy and anti-counterfeiting, so it has the function of anti-counterfeiting and traceability. Consumers only need to scan the QR code to judge the authenticity of the product, and obtain a series of traceability information such as product name, production date, manufacturer and sales area, which ensures the transparency and visualization of product information and provides corporate brand trust. .
1.3.2 Agricultural product traceability management system: quality traceability management
The authenticity quality traceability system uses advanced Internet of Things technology to give a single product an “ID card”-a traceability code through ordinary digital, one-dimensional bar code, two-dimensional bar code, RFID tags, etc., so as to realize the identification of a product with one product and one code. Based on the material as the center, data collection and tracking of product raw materials and auxiliary materials, production and processing, warehousing and logistics, market consumption and other links, to realize the full life cycle of product raw and auxiliary materials supply link, production link, circulation link, sales link and service link Management, to ensure the precise management and control of all links in the supply chain of enterprise users, and to improve the product quality and safety of agricultural products enterprises.
1.3.3 Agricultural product traceability management system: supply chain management
The genuine SCM supply chain management system revolves around the core enterprises of agricultural products, through the control of information flow, logistics, and capital flow, starting from purchasing raw materials, making intermediate products and finished products, and then sending the products to consumers through the sales network. Manufacturers, manufacturers, distributors, retailers, and end users are connected into a whole functional network chain structure.
1.3.4 Agricultural product traceability management system: O2O marketing management
The genuine O2O marketing system provides customers with targeted marketing plans (commodity + scene) marketing, precision marketing and other marketing plans through customer multi-dimensional information collection and intelligent analysis results; it provides a variety of marketing plans for agricultural products enterprises by collecting and summarizing business circle business data Management decision-making basis and corresponding business format adjustment ideas and marketing plans.
2. Intelligent Agriculture Monitoring System
“Genuine Intelligent Agricultural Monitoring System” is based on modern agriculture, integrated with “Internet of Things, Mobile Internet, Cloud Computing” technology, with the help of personal computers and smart phones, to achieve real-time monitoring of the weather, soil, and water environment of agricultural production sites. The irrigation, ventilation, cooling, temperature increase and other agricultural facilities realize remote automatic control. Combined with powerful functions such as live video and intelligent warning, the system can help agricultural workers grasp the growth status of crops and environmental changes anytime and anywhere, and provide users with a set Efficient, convenient, and powerful agricultural monitoring solution. The system includes a monitoring center, a report center, and a task center.
3. Industry advantages
1. Rich agricultural product coding methods
Follow relevant coding system standards and use bar code/RFID tags/two-dimensional codes to assign codes to agriculture and animal husbandry
2. Complete and mature all-material supervision system
Perform unified identification and data collection on raw materials, work-in-process, and finished products, and realize data push and automatic collection of raw materials procurement, production process, sales, maintenance and other links
3. Designated Technical Service Provider by the Ministry of Commerce
Undertake many provincial-level meat and vegetable traceability projects from the Ministry of Commerce, and have a mature solution system
4. The livestock industry marking service provider of the Ministry of Agriculture
Undertook the livestock two-dimensional code ear tag traceability system of the Ministry of Agriculture, and successfully implemented the application of animal husbandry ear tags.
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