NFC anti-counterfeiting solution for wine

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1. Project background

In recent years, news about alcohol fraud has often been exposed by various media. Although many well-known wine companies have adopted some anti-counterfeiting measures to prevent fraud, they have had little effect. Driven by huge profits, lawbreakers still resort to various methods to counterfeit and sell fakes. Fake wine flows into the market, and consumers become the most direct victims. It will cause harm to consumers’ bodies. In severe cases, they may even lead to death from alcohol poisoning. For wine companies, fake wine will affect the reputation of the company on the one hand. On the other hand, it will also have a certain impact on the company’s sales.

Aiming at the current anti-counterfeiting status of wine companies, Shengma Technology has created an anti-counterfeiting solution based on NFC technology for wine companies to ensure that every bottle of wine has a unique “ID card”—NFC anti-counterfeiting label. NFC-enabled android phones can check the authenticity of wine. At present, both Remy Martin and Moutai adopt NFC anti-counterfeiting technology.

Two, program introduction

The NFC anti-counterfeiting query system developed by Shengma Technology is a new generation of IoT anti-counterfeiting third-party platform integrating cloud computing, cloud storage, NFC, and mobile Internet. Shengma NFC anti-counterfeiting query system is mainly composed of 4 parts: NFC anti-counterfeiting tags, NFC readers, data centers, and mobile apps.

1. NFC anti-counterfeiting tags, each tag has a globally unique chip serial number and cannot be copied. The NFC anti-counterfeiting label is affixed to the cap of the wine bottle to prevent transfer, and it will be destroyed after use;

2. NFC reader, wine company customers log in to the PC-side operation background, connect to the NFC reader, and write information about the wine into the NFC anti-counterfeiting label;

3. The data center stores all kinds of product information. When the authenticity of the product is inquired through the mobile phone APP, the product information in the NFC anti-counterfeiting tag can be read;

4. The mobile phone APP, as the channel connecting the data center and the NFC anti-counterfeiting label, gives the end consumer a brand-new anti-counterfeiting inquiry experience: open the Shengma NFC anti-counterfeiting inquiry APP on the mobile phone (android mobile phone with NFC function), connect to the network, and close to the sticker NFC anti-counterfeit label of wine, you can immediately know the authenticity of the wine.

Flow chart of Shengma NFC anti-counterfeiting query system:

Three, program advantages

1. The uniqueness of NFC anti-counterfeiting tags. Every NFC anti-counterfeiting label provided by Shengma Technology for customers has a globally unique serial number, and the information written on the label adopts advanced dynamic digital encryption technology, and the label information cannot be copied. In addition, the NFC anti-counterfeiting label is made of fragile materials to ensure that the label cannot be transferred;

2. Convenient anti-counterfeiting query. The anti-counterfeiting query system based on NFC technology makes the anti-counterfeiting query more convenient: put the android phone with NFC function close to the NFC anti-counterfeit label on the bottle (the phone is connected to the Internet), and the authenticity information of the wine can be displayed on the phone ;

3. NFC anti-counterfeiting tags can carry rich information. In addition to verifying the authenticity of the wine, it can also read other related information about the wine: information about the wine company, production date, place of production, specifications, etc.

Fourth, the value of the program

1. The NFC anti-counterfeiting query system provided by Shengma Technology for wine companies adopts advanced dynamic digital encryption technology, so that counterfeiters have no place to imitate, which can effectively protect the intellectual property rights and brand building of wine companies;

2. The NFC anti-counterfeiting solution provided by Shengma Technology for wine companies can not only solve the problem of anti-counterfeiting for wine companies, but also display rich product information on the APP side, which enhances the stickiness between consumers and wine companies;

3. By combining NFC technology with anti-counterfeiting and mobile Internet, Shengma Technology provides consumers with a brand-new anti-counterfeiting inquiry experience and obtains more secure anti-counterfeiting information. Advanced NFC anti-counterfeiting technology better protects the rights and interests of consumers, allowing them to purchase authentic products with greater confidence.

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