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Driver risk management company DriveCam aims to reduce claims costs and save lives by improving driving methods. Its technology is especially suitable for commercial and government fleets. The company combines technology, professional analysis, and a comprehensive managed service plan to continuously improve the driver’s driving habits, evaluate accident responsibilities, and reduce related risks. By capturing the road conditions and sounds of vehicles in motion, the company’s technology can play an important role in dangerous driving, reducing the cost of vehicle damage, personal insurance compensation, and personal injury by more than half. DriveCam can provide customers with event analysis and driver feedback, so as to achieve a forward-looking risk management practice mechanism. In order to provide accurate and timely feedback to provide guidance on drivers’ dangerous driving behaviors, DriveCam seeks to seek an enhanced solution that is more helpful to establish a connection between related responsible drivers and their dangerous driving behavior incidents.
This plan started in 1998 in a major road traffic accident. DriveCam hired behavior correction expert Bruce Moeller to eliminate dangerous driving behaviors through actual recording, analysis, and continuous feedback of actual driving behavior. DriveCam’s innovative design has won four patents and is currently applying for more patents. The company has won many awards, including the famous CONNECT “Most Innovative New Product Award” (Most Innovative New Product Award) from the University of California, San Diego, and was named the fastest growing nation in the United States by “Company” magazine for three consecutive years It is one of 500 private companies and is also a finalist in the selection of AeA Software Innovation Company in San Diego.
problem
We only need to visit the website of the US Department of Transportation (http://www.dot.gov/) to see how much data, analysis, and measurement results have been generated in order to understand the daily traffic situation. There are countless traffic statistics, including the number of casualties, annual traffic congestion in each state, cost analysis of different types of traffic modes, environmental impact, fuel use, and various age and family-related data, etc. The central problem reflected by these data is that we have spent a lot of time understanding the transportation industry that involves a wide range of aspects. In view of this, DriveCam has established a set of methods for collecting and evaluating statistical data to help fleet managers better understand driver habits and ensure daily road traffic safety.
DriveCam is mainly aimed at the vehicle management system of large fleets. The management concept is mainly that the driver’s behavior will directly affect the safety record and operating costs. DriveCam quickly discovered that as long as the driver’s driving behavior is improved, it can help the fleet reduce risks and reduce the cost of dangerous driving behaviors, thereby improving operational performance. In addition, although car black boxes are now becoming popular, the current technology still cannot meet actual needs. The black box can record vehicle data, but it cannot provide key information such as vision and sound. Whether it is an accident caused by the driver’s behavior or the hope of avoiding accidents prospectively by improving driving habits, the audiovisual information before and after the accident can play a huge role in analyzing the data. Since black boxes can only play a role in crashes, it is difficult for fleet analysts to understand the various potentially dangerous driving behaviors in daily road traffic.
The DriveCam solution uses a forward-looking prevention technology to avoid dangerous driving behaviors, ensuring that various dangerous behaviors can be detected before an accident does occur. In order to improve the accuracy of checking driving behavior, DriveCam approached Texas Instruments (TI) for help to help them quickly develop a low-cost and durable driver recognition system. Soon after the deployment of this hosting service, DriveCam’s new business demand increased rapidly, and customers can completely hand over the daily management work to DriveCam’s expert work team. According to DriveCam’s initial solution design, driver identification is done manually, but with the rapid increase in the number of its customers, manual systems have been unable to meet the demand and need to be replaced by automated verification mechanisms to ensure faster and more accurate events Inspection and reporting mechanism.
solution
In order to take full advantage of development opportunities and provide timely and efficient reports, DriveCam has continuously expanded its initial product feature set and added automated driver verification functions. Driver coaching is the key to the success of the project, but the number of drivers in the fleet changes as much as 40% every year, which makes driver identification very difficult. In the first generation of products, the DriveCam analysis tool needed to manually identify the driver through video or photos. However, due to large personnel changes and rapid vehicle rotation, this working method is difficult to meet the needs, and even when the driver changes his work uniform or wears a hat, it will also make it difficult to recognize the driver’s facial features well.
Sue Greenway, Vice President of Customer Experience at DriveCam, pointed out: “It is very important to match drivers with relevant vehicles, because our customers want to know who, when they drive which car, where, and other relevant specific information. Our customers often Manage a large fleet of hundreds of vehicles, a large number of drivers frequently shift, the driver of each vehicle is not fixed, and the driver staff changes greatly. At this time, the matching of the driver and the vehicle is particularly important. DriveCam analysis People have to analyze hundreds of dangerous events every day, which requires them to quickly and accurately identify the driver’s identity. RFID provides a simple implementation method for driver identification, which is easy to manage and deploy. There are other benefits of using RFID, such as This technology is particularly suitable for working in unfavorable environments such as dust, oil, liquid, etc. Therefore, we can provide extensive support for customers in various industries.”
DriveCam recognizes that automated identification technology is very important for the company’s business development and customer satisfaction. Therefore, the company cooperated with TI’s RFID system department to meet the identity verification requirements. With TI technology, DriveCam will get a plug-and-play solution without changing its popular and trusted design. DriveCam firmly believes that TI can help them accelerate the process of product launch and win market opportunities. TI’s leading position in the RFID field fully demonstrates TI’s profound RFID expertise. In the entire development process of DriveCam, TI provided a variety of technical support, including preliminary product manuals, samples, and application design support. This support includes working closely with DriveCam, discussing schematics/layouts, proposing reader design recommendations, and evaluating related design trade-offs, as well as providing actual basic firmware code and support. TI’s support, high-tech performance, advanced integration technology, and miniaturized system helped DriveCam successfully implement the currently used RFID driver ID system.
Using TI’s RFID reader and RFID card DriveCam can quickly launch products and meet the increasing demand. The new RFID driver IT system enabled DriveCam to increase its efficiency in analyzing hazardous events from just a few per day to 20,000 per day in just a few months. Now, the company can view up to 60,000 dangerous incidents per day and can submit analysis reports for customers within a day or two. The use of appropriate RIFD driver identity verification technology can greatly reduce the possibility of identification errors, generate reports faster and more accurately, and manage the growing customer base of large fleets in a timely manner.
working principle
After the driver enters the vehicle, he can use the system to confirm the driving time by inserting an ID card using TI RFID technology into the device in the vehicle. This process ensures that the events acquired during his shift can be stored in the correct driver’s file. DriveCam’s palm-sized event recorder based on abnormal events is installed on the windshield behind the rearview mirror and can record images and sound information inside and outside the vehicle. In the event of abnormal events such as sudden braking, cornering, and crashes, the recorder will store audio and video footage, including important information within a few seconds before and after the event. After the video event recorder is triggered, the driver will be notified by flashing. This flashing reminder is mainly to let the driver know what he did that caused the video event recorder to start, so as to consciously avoid repeating the relevant behavior. The saved event files can be directly downloaded to DriveCam’s Certified Driving Risk Analyst through a wired or wireless connection.
Drivers are very welcome to drive risk management technology (Driver Risk Management), and some drivers even actively ask the company to adopt driving risk mitigation technology when applying for a job. Kathleen Glass, Marketing Director of DriveCam, pointed out: “We have a dedicated team to provide comprehensive system training for drivers, and introduce them to the system, let them understand the working principle of the system, until the event record is triggered. Once the driver understands With the advantages of this system, they will soon become loyal supporters of this system, because they can clearly understand the entire process of the recorded events and become the beneficiaries of the system’s protection functions. Using this system almost There is no objection, and we can grasp various situations to benefit the driver.”
At present, DriveCam’s solutions have been widely used in more than 80,000 commercial, government and personal vehicles.
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